Meke Baby

CLIENT CASE STUDY
2023-2025

- Executed an omnichannel strategy across Pinterest, Instagram, Facebook & TikTok
- Executed monthly UGC campaigns to build awareness and social proof
- Delivered high performing ad creatives that achieved a consistent ROI
- Led product launches, seasonal activations and brand partnerships
- Managed relationships with contractors, stockists, brand partnerships and their own teams
- Managed marketing activities across Meta ads, website and EDMs for cohesive execution and alignment 

255% REVENUE GROWTH IN 9 MONTHS

Our Approach

Our hits

Elysia came to us as a complete ecom novice with nothing but a concept. With zero followers, no strategy and no sales, she faced the overwhelming challenge of building an online presence from scratch in the competitive baby feeding market.

Like many startup founders, she initially expected just a short term engagement but quickly discovered she needed comprehensive, ongoing marketing support to navigate the complex and fast paced ecommerce landscape to establish her brand.

the challenge

services

- Approximately $140K in revenue in our first 3 months of working together
- $500K revenue in their first year
- 0 - 12K Instagram followers in 18months
- Averaging 250k/monthly Instagram account reach
- Multiple viral videos with millions of views
- 3 x sold out product launches

The result

Social Media Marketing
UGC Campaign Seeding
DFY Marketing Strategy
Video Content Intensive

255% REVENUE GROWTH IN 9 MONTHS

Our hits

Elysia came to us as a complete ecom novice with nothing but a concept. With zero followers, no strategy and no sales, she faced the overwhelming challenge of building an online presence from scratch in the competitive baby feeding market.

Like many startup founders, she initially expected just a short term consultation but quickly discovered she needed comprehensive, ongoing marketing support to navigate the complex and fast paced ecommerce landscape to establish her brand.

the challenge

  • Executed an omnichannel strategy across Pinterest, Instagram, Facebook & TikTok
  • Executed monthly UGC campaigns to build awareness and social proof
  • Delivered high performing ad creatives that achieved a consistent ROl
  • Led product launches, seasonal activations and brand partnerships
  • Managed relationships with contractors, stockists, brand partnerships and their own teams
  • Managed marketing activities across Meta ads, website and EDMs for cohesive execution and alignment

Our Approach

  • Approx. $140K in revenue in our first 3 months of working together
  • $500K revenue in our first year
  • 0 - 12K Instagram followers in 18months
  • Averaging 250k/monthly Instagram account reach
  • Multiple viral videos with millions of views
  • 3 x sold out product launches

the result

services

Social Media Marketing
UGC Creator Seeding
DFY Marketing Strategy Video Content Intensive

"You’re amazing!!! Kaytlyn you bring so much more to your services than ever expected. 

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I went into this thinking it would be just a 3 - 6 month commitment, but I can truly say I cannot imagine this journey without you. You are absolutely incredible, and I deeply value your work, opinion, and advice immensely. 

When I launched my business, I was completely new to the e-commerce world-starting with an account that had zero followers, no website, and just a concept. I can’t express how grateful I am for Kaytlyn and her team. Their diverse skill set and unwavering support have been invaluable throughout our journey together over the past 2yrs.

They were genuinely invested in our growth and success, making me feel as though I always had a reliable partner by my side, dedicated to moving the business forward."

Elysia KRSTEVSKI, Meke Baby FOUNDER

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